Area Sales Lead at Yalelo Uganda

Area Sales Lead at Yalelo Uganda

Location: Kampala, Uganda

Application Deadline: 12th December 2025

Key Requirement: Bachelor’s degree + 5 years of FMCG sales experience (3 years supervisory).

About Yalelo Uganda

Yalelo (U) Limited is a tilapia fish farm established in Uganda in 2019, located in Butembe, Buikwe district on Lake Victoria. A subsidiary of Dutch-owned First Wave Group B.V, it operates alongside Yalelo Zambia—one of Africa’s largest aquaculture farms.

Job Summary

To achieve sales goals, maximize revenue, and lead Outlet Supervisors in a designated area—driving customer acquisition, satisfaction, and market share expansion.

Key Responsibilities

Sales Execution

  • Optimize sales volumes, pricing, and minimize product losses.
  • Lead sales teams across outlets and executives in the assigned area.
  • Ensure smooth Point of Sale processes and customer purchasing experience.
  • Manage demand planning, product allocation, and new customer acquisition.
  • Expand Sales outlet footprint and Reseller channel.

Customer Relationship Management

  • Act on customer feedback to build loyalty and resolve disputes.
  • Monitor purchasing trends and support customer business growth.
  • Design customer experience models for YU stores and trade channels.

Strategy Development

  • Advise Head of Sales on pricing, channels, and marketing strategies.
  • Share market insights on trends, competition, and consumer preferences.

Team Management

  • Collaborate with Finance, Logistics, HR, and Marketing teams.
  • Co-lead recruitment, performance management, and training programs.
  • Enforce compliance with health, safety, and operational policies.

Qualifications & Skills

  • Bachelor’s degree in Business or related field (preferred).
  • 5+ years in FMCG sales management (3+ years supervisory).
  • Corporate/multinational experience; strong analytical and leadership skills.
  • Proficiency in MS Office, ERP software; Kiswahili/French is a plus.

How to Apply

Send your application, CV, and academic documents as one PDF to: careers@yalelo.ug with the job title in the subject line.

Deadline: 12th December 2025.

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