Route To Market Specialist – Automation at Coca-Cola Beve...

Route To Market Specialist – Automation

Organization: Coca-Cola Beverages Africa

Location: Kampala, Uganda

Deadline: 3rd September 2025

Key Requirement: Bachelor’s degree + 5+ years of FMCG sales experience

About the Organization

Coca-Cola Beverages Africa (CCBA) is the largest African Coca-Cola Bottler, accounting for 40% of all Coca-Cola volumes on the continent. In Uganda, CCBA is represented by Century Bottling Company Limited and Rwenzori Bottling Company Limited.

Job Summary

As a Route to Market Specialist, you will report directly to the Country Lead: Route to Market The role will support the sales team through Route to Market Execution, Execution elements of Innovation, Commercial digital agenda, including Sales Automation etc.

Key Duties and Responsibilities

Ownership of RTM tools and partnering with IT to keep tools updated and fully utilized
Integrate advanced technology and innovative solutions to enhance RTM strategies and drive continuous improvement
Ensure that RTM remains at the forefront of industry developments by adopting new technologies and practices that enhance efficiency and effectiveness
Apply the business RTM model to allocate resources and schedule customer visits efficiency, achieving modelled cost objectives on an annual basis as business needs change
Simulate proposed RTM models using defined parameters to assess their feasibility and effectiveness before implementation
Analyse simulation results to ensure that proposed models meet business objectives and can be practically executed
Maintain accurate customer master data, including GPS coordinates, calling days, and route numbers, to support precise business modelling and reporting
Regularly update and validate customer information to ensure it reflects current data and support effective route planning
Understanding the needs of new channels and new product launches, benchmarking with the market
Performing annual assessment cycles and ensuring capturing RTM in Business Planning

Qualifications, Skills and Experience

Education

Minimum requirement: Bachelor’s degree in Business Administration, Information Technology, Marketing or any relevant discipline.
Added advantage: Post graduate qualification

Experience

Minimum requirement: Minimum 5 years of Sales and Distribution in a busy and competition environment, preferably FMCG.
Experience in the use of systems. Knowledge of MSD will be an added advantage.
Strong knowledge and skill in data analysis and management

Technical Proficiency

Advanced skills in Microsoft Excel and routing/logistic software, with a proven ability to analyze data, manage complex routing systems, and optimize logistical operations for improved efficiency

Competencies

Financial and business modelling experience, cost drivers.
Stakeholders’ management and alignment
Strong analytical and project management skills
Demonstrated self-starter with the ability to deliver results within pre-determined timeframes.
Strong levels of determination and initiative which will drive innovative thinking and growth.
Strong ability to form effective working partnerships with functions and across functions
Ability to collaborate coordinating with finance, HR, and sales teams to align RTM strategies, showing strong collaboration and problem-solving abilities to ensure consistent execution.
Expertise in maintaining and updating accurate customer master data to support effective route planning, demonstrating attention to detail and data integrity

How to Apply

All suitably qualified and interested applicants should apply online at the link below.

Click Here to Apply